Top 10 ShopMy Alternatives: Features, Pricing & Review
ShopMy is widely known for helping creators build affiliate product storefronts, run seeding campaigns, and partner with brands through commission-based sales. With elegant storefront layouts, real-time affiliate analytics, and access to a vetted creator network, the platform has been popular among beauty, lifestyle, and fashion brands looking to scale recommendations organically through UGC-style content.
However, many brands now look for ShopMy alternatives when they need more advanced campaign management, automated affiliate code generation, faster outreach workflows, reliable creator payment systems, or broader creator niches beyond fashion and beauty. Other platforms offer stronger CRM features, automated gifting pipelines, deeper integration with Shopify, scalable ambassador programs, and more robust influencer analytics tools suited for end-to-end revenue tracking.
This guide breaks down the best alternatives to ShopMy — comparing features, limitations, pricing transparency, and ideal use cases, so brands can choose the platform best suited for creator storefronts, affiliate revenue growth, and long-term influencer partnerships.
Top 10 ShopMy alternatives:
Heepsy
Modash
Traackr
Later
Captiv8
Sprout Social
Influencer Hero
Social Cat
HypeAuditor
Aspire
What ShopMy Does (And Its Limitations)
ShopMy is an affiliate storefront and creator collaboration platform built for brands and creators who want to drive product sales through curated product pages rather than traditional campaign management workflows. Instead of centering around large-scale outreach or CRM pipelines, ShopMy focuses on helping creators handpick items, build shoppable storefronts, earn commissions, and collaborate with brands through gifting or affiliate partnerships.
The platform streamlines affiliate setups with link tracking, Shopify integration, automated seeding workflows, and direct brand-creator messaging. Brands can manage affiliate partnerships and track clicks, conversions, and commissions inside a single dashboard — making ShopMy a popular choice for teams prioritizing affiliate sales, gifting programs, and product seeding over complex end-to-end influencer campaign orchestration
Why Some Brands Look for ShopMy Alternatives
While ShopMy is strong for storefront-driven affiliate campaigns, many marketers explore alternatives when they need deeper campaign management, payment reliability, or broader creator vertical coverage. Common reasons brands look elsewhere include:
Creator Payment Concerns & Trust Issues – Although ShopMy offers built-in commission tracking, reports of late or missing payouts from creators have raised trust issues for long-term partnerships — something risk-averse brands prefer to avoid.
Limited Beyond Fashion & Beauty Niches – The platform shines in style-focused categories, but brands operating in tech, wellness, sustainability, gaming, or other verticals may struggle to find relevant creators at scale.
Not Built for Full Campaign Execution – ShopMy supports storefronts and gifting, but lacks advanced CRM pipelines, influencer deliverable tracking, automated email outreach, and structured campaign workflows found in more comprehensive influencer platforms.
Approval-Only Creator Access – Creators must apply or receive an invite to join, which can slow down onboarding and limit reach — especially for emerging creators or fast-moving product launches.
Storefront Customization Constraints – While the UI looks polished, brands wanting branded layouts or creative control may find the aesthetic of the storefronts limiting compared to platforms offering storefront theming or native UGC campaign pages.
Heepsy is an intuitive influencer discovery tool built for brands that need fast creator sourcing without steep learning curves or enterprise pricing. Its value lies in simple audience verification tools, allowing teams to quickly assess authenticity and engagement quality.
Unlike ShopMy, which focuses on affiliate storefronts and gifting, Heepsy is primarily used for discovery and list-building workflows. This makes it a strong choice for early-stage brands that want to find influencers quickly and start gifting collaborations without advanced CRM or automation.
Notable Features
Audience Authenticity Metrics: Heepsy flags suspicious follower patterns and engagement anomalies automatically. This reduces the risk of working with creators who inflate performance metrics through bots or purchased engagement.
Location & Niche Filters: Brands can filter influencers by city, interests, follower size, and platform. This allows precise targeting for hyper-local campaigns like retail pop-ups, food brands, or tourism initiatives.
Influencer Reports: Each creator profile includes audience demographics, interests, and authenticity markers. Teams can compare influencers side-by-side to justify decisions with real data.
List Building Tools: Create, label, and export influencer lists for campaigns, clients, or outreach pipelines. This keeps projects organized and makes collaboration easier inside marketing teams.
Fast Onboarding Experience: The platform is lightweight and beginner-friendly, requiring minimal setup. New users can find creators within minutes rather than spending weeks training teams.
Pricing
Heepsy offers flexible monthly, 6-month, and annual plans with seasonal discounts.
Advanced Plan: $369/month standard price.
20% off for 6-month plans ($1,771/6 months).
35% off for yearly plans ($2,878/year).
Who It’s For
Heepsy is best for small teams, boutiques, and startups who need fast influencer discovery with basic campaign organization tools. Ideal for brands running gifting-based campaigns or sourcing early UGC without needing full-scale CRM features. A great entry-level option for companies moving off spreadsheets and into structured discovery workflows.
2. Modash
Modash is a fast-growing influencer analytics platform known for its clean interface, highly accurate audience data, and massive creator database. It gives brands access to over 350M creators without opt-in, unlike ShopMy which relies more heavily on invited or accepted creators.
This makes Modash especially powerful for teams running scale-based seeding or UGC sourcing across TikTok and Instagram. It also offers Shopify-connected affiliate tracking features, allowing brands to monitor sales — a gap ShopMy users often want more control over.
Notable Features
Find Your Fans Tool: Modash scans for influencers who already follow or engage with your brand. This increases reply rates and improves authenticity when building partnerships.
350M+ Creator Database: Influencers don’t need to sign up to appear in search results. This dramatically expands reach for niche markets and micro-collab casting.
Real-Time Content Tracking: The platform detects new posts automatically and logs campaign content. Teams avoid manual tracking or chasing creators for uploads.
Shopify Affiliate Automations: Modash integrates with Shopify to automate discount codes, referrals, and sales reporting. This is particularly valuable for eCommerce teams wanting revenue-based attribution.
Advanced Audience Demographics: It provides audience quality scoring, fake follower detection, and geographic breakdowns. This minimizes budget waste by filtering low-value creators.
Pricing
Modash offers different plans depending on your outreach volume.
Essential Plan: Starts at $199/month (paid annually). Contact up to 100 creators a month.
Performance Plan: Starts at $499/month (paid annually). Contact up to 250 creators a month + Shopify integration.
Enterprise Plan: Custom pricing based on brand needs.
Who It’s For
Modash is ideal for DTC brands, startups, and agencies prioritizing analytics accuracy and scalable discovery. It performs exceptionally well in UGC-heavy TikTok campaigns, micro-creator sourcing, and affiliate tracking through Shopify. A smart upgrade for ShopMy users who want deeper analytics and larger outreach capacity.
3. Traackr
Traackr is an enterprise-level influencer marketing solution built for global brands managing complex budgets, large influencer rosters, and multi-market campaigns. Unlike ShopMy, Traackr focuses heavily on performance forecasting, cost efficiency, and competitive benchmarking.
It is used by top consumer brands who need granular reporting and centralized governance across regions. The platform’s ability to model ROI before campaign investment makes it a strategic tool for high-budget teams.
Notable Features
Cost & ROI Forecasting: Traackr measures CPC, CPM, CPE, and projected ROI before spending. This allows procurement and media teams to allocate budget confidently.
Brand Vitality Score: A proprietary score that evaluates market share, momentum, and creator impact. This provides leadership-level clarity for strategic planning.
Competitive Intelligence Tools: Monitor competitor partnerships globally and benchmark share of voice. This helps brands spot creators who frequently work with rivals or markets where they are under-represented.
Global Team Infrastructure: Role-based user permissions support multi-department use. Enterprises can unify reporting for regional teams under one hub.
Advanced Reporting Dashboards: Data visualization tools create client-ready decks automatically. KPIs update as campaigns progress, removing manual reporting overhead.
Pricing
Traackr’s pricing varies by usage levels.
Growth Plan: from ≈ $25,000/year (minimum users) according to some sources.
Standard Plan: from $32,500/year (minimum ~5 users) according to published pricing.
Plus Plan: from $55,000/year (minimum ~10 users) for advanced features and support
Enterprise: Custom quote for multi-brand, multi-region setups.
Annual subscription required; no published monthly plan; free trial by case-case only.
Who It’s For
Traackr is best for enterprise brands and agencies requiring deep analytics, global market governance, and strict performance modeling. Perfect for companies with 6-figure influencer budgets needing ROI justification and competitor benchmarking. It is a premium upgrade for teams outgrowing ShopMy’s storefront-focused approach.
4. Later
Later is a hybrid social media management + influencer marketing platform. While ShopMy focuses mostly on affiliate storefronts and creator transactions, Later supports creator discovery, campaign management, and social scheduling in one suite.
The platform is visually optimized, making it a great choice for brands working with Instagram creators, content teams, and repurposing workflows. Later also offers managed services for brands that prefer done-for-you operations.
Later Best Features
15M+ Creator Database: Later gives access to millions of influencers with brand-safety filters. This accelerates sourcing without manual vetting.
AI-Powered Discovery: Search by aesthetic, niche, engagement, and tone. Teams cast creators more efficiently while maintaining brand alignment.
All-In-One Communication Hub: Email, briefs, and asset approvals live in one dashboard. This reduces messy back-and-forth communication.
Custom Application Pages: Brands can build landing pages to collect creator applicants. Inbound applications help campaigns scale faster without outreach overload.
Shopify Gifting Support: Shopify connects directly for product seeding and code generation. Reporting ties influencer content back to store activity.
Pricing
According to demo information, Later provides several packages depending on support needs.
Essentials (Self-Serve): $28,500/year
Platform + Professional Services: Approximately $50K–$60K/year
Short-Term Managed Campaigns: 3–4 month engagements available
Who It’s For
Later fits brands managing both influencer campaigns and social scheduling internally. Strong for visual-first companies running Instagram Reels, TikTok UGC reuse, and seasonal launch content. A good alternative for ShopMy users wanting campaign workflows rather than only storefront-based revenue tracking.
5. Captiv8
Captiv8 is a data-rich influencer platform built for large teams running multicultural campaigns and trend monitoring. It emphasizes sentiment tracking, audience signals, and AI-forecasting capabilities, unlike ShopMy which is more commerce-and storefront-focused. Captiv8 excels in identifying brand-safe creators and spotting emerging verticals early. Enterprise users benefit from predictive analytics that guide strategic decisions at scale.
Notable Features
Influencer Discovery Engine: Search across 15M+ creators with advanced filters. Teams reach diverse audiences across global markets.
Sentiment Analysis: Detect tone of creator content to assess risk. This prevents brand alignment issues during campaigns.
Brand & Competitor Monitoring: Track mentions across social channels. Brands leverage this data for market positioning.
AI-Trend Forecasting: Predict emerging topics and rising creators. Helps teams invest early before CPMs rise.
Team Collaboration Tools: Shared boards and approval workflows centralize operations. Multi-user governance supports agency environments.
Pricing
Captiv8 offers several enterprise-level options.
$25,000/year (annual commitment required)
$3,000 onboarding fee
$20,000–$30,000/month for storefront + affiliate program managed services
Who It’s For
Captiv8 is geared toward enterprise organizations and agencies managing large creator rosters with cultural segmentation. Perfect for teams prioritizing data intelligence over gifting automation. A premium choice for brands scaling beyond ShopMy’s influencer storefront model.
6. Sprout Social
Sprout Social is a powerful social media management platform with influencer features built into its premium plans. It centralizes analytics, listening, campaign approvals, and social scheduling — something ShopMy does not cover natively. For teams wanting to keep content operations and creator campaigns under one roof, Sprout becomes a unified strategic tool. It excels in brand-safety vetting and competitor tracking.
Notable Features
Brand Fit Recommendations: AI analyzes brand tone, content themes, and audience demographics to match your brand with the most relevant creators. This helps teams quickly shortlist influencers who naturally align with the brand’s style and messaging, reducing time spent browsing irrelevant profiles.
Safety & Sentiment Filters: The platform automatically flags creators discussing sensitive topics or displaying negative sentiment, allowing teams to avoid potential reputation risks. This significantly reduces the need for manual vetting and helps agencies maintain brand-safe partnerships.
Campaign Approval Workflows: Centralized dashboards enable teams to manage creator submissions, approvals, deadlines, and publishing from one place. This keeps campaigns organized and ensures every stakeholder has visibility into the status of each deliverable.
Competitor Partnership Tracking: Sprout Social gives visibility into which creators your competitors are collaborating with across different platforms. This helps teams benchmark performance, identify partnership gaps, and refine their creator strategy with competitive insights.
Integrated Commerce Support: Shopify and PayPal connections streamline gifting workflows, affiliate setup, and payout processing within the platform. This allows brands to manage creator transactions without relying on external tools or manual coordination.
Pricing
Sprout Social’s influencer features are available only in higher-tier plans.
Entry Plan: Starts at $1,599 per user/month, billed annually.
Additional Seats: About $600 per extra user/month.
Contracts: Annual commitment required; no monthly option.
Who It’s For
Sprout Social suits teams already managing social content calendars who want influencer capabilities added instead of switching tools. Great for medium-to-enterprise brands prioritizing brand safety, governance, and analytics. A ShopMy upgrade for teams needing influencer + social management combined.
7. Influencer Hero
Influencer Hero is the best influencer marketing software, built to help brands and agencies run the entire creator workflow in one place. It combines influencer discovery, automated outreach, CRM management, gifting, UGC tracking, sales attribution, affiliate programs, and storefronts — making it a strong operational hub for teams that want a single platform instead of juggling multiple tools.
Notable Features
End-to-End Campaign Management: Unlike platforms that focus only on influencer discovery, Influencer Hero manages the full lifecycle — from creator search and automated outreach to content approval, tracking, and payment. Agencies working across multiple verticals appreciate having one centralized system instead of juggling spreadsheets and separate outreach tools.
Automated & Personalized Outreach: Influencer Hero offers multi-step outreach flows with AI-assisted personalization to improve response rates. You can build different sequences, set conditions, and automate follow-ups — making it easier for teams to scale communication across hundreds of creators simultaneously.
Application Pages & Storefronts: Brands can launch branded creator signup pages and affiliate storefronts that automatically sync to the CRM. This helps agencies attract inbound creators, streamline recruitment, and track sales more efficiently — reducing time spent searching for creators manually.
Chrome Extension for Real-Time Insights: As you browse social media, the Chrome extension reveals audience demographics, engagement patterns, follower growth, and previous branded content. With one click, you can pull the creator into your CRM or campaign workflow, which is especially useful for agencies doing rapid creator sourcing.
Content & UGC Tracking: Influencer Hero automatically collects, stores, and organizes creator-generated content in one digital library. This makes it easy for brands to repurpose assets for ads, email flows, or organic content without manually asking creators for files.
Pricing
Standard Plan – $649/month (up to 1,000 creators/month)
Pro Plan – $1,049/month (up to 5,000 creators/month)
Business Plan – $2,490/month (up to 10,000 creators/month)
Custom plans available
Who It’s For
Perfect for brands and agencies wanting a full workflow alternative to ShopMy — especially those running seeding, UGC, affiliate, and ongoing paid partnerships. It’s an ideal fit for teams managing high-volume outreach and campaigns across multiple channels including creators from Pinterest and YouTube.
8. Social Cat
Social Cat is a matchmaking-style platform built for gifting-based collaborations rather than paid influencer deals. Unlike ShopMy, which supports storefront monetization and affiliate tracking, Social Cat focuses on product-exchange workflows where influencers apply to receive products. This makes it ideal for small brands building UGC content libraries affordably. The platform removes manual outreach entirely through inbound creator requests.
Notable Features
Matchmaking Engine: Social Cat automatically connects brands with micro-influencers who apply to receive products, reducing the need for time-consuming outreach. This helps teams quickly build a pipeline of interested creators without manually searching or pitching.
Product-Based Campaigns: The platform is optimized specifically for gifting and product-in-exchange campaigns, making it ideal for brands with limited paid budgets. This allows small teams to launch collaborations quickly and consistently without needing to negotiate payment terms.
Creator Applications: Influencers apply directly to each campaign, which ensures that every creator has genuine interest in the brand or product. This improves acceptance rates and reduces back-and-forth communication during the onboarding process.
Performance Summaries: Brands receive simple summaries of delivered posts, impressions, and collaborations completed, eliminating the need to track results manually. These streamlined reports help small teams stay organized and understand campaign impact at a glance.
Low-Lift Workflow: Because creators proactively come to the brand, Social Cat significantly reduces the time marketers spend on discovery and negotiation. This hands-off workflow makes it easy for teams with limited resources to run steady volumes of micro-influencer partnerships.
Pricing
Based on our demo and sales data, Social Cat offers monthly subscription plans with no long-term contracts:
Essentials Plan – $99/month Best for small businesses just starting their influencer marketing journey.
Performance Plan – $199/month Best for growing brands focusing on UGC and outreach scaling.
Pro Plan – $299/month Best for established brands running consistent collaborations.
Who It’s For
Social Cat is ideal for small DTC brands wanting fast UGC at low cost through gifting instead of paid fees. Great for startup founders building Instagram and TikTok content libraries. A lighter and more affordable ShopMy alternative for early experimentation.
9. HypeAuditor
HypeAuditor is a data-driven influencer analytics platform used primarily for vetting, fraud detection, and audience credibility assessment. It is not storefront-based like ShopMy — instead, it’s often used to verify creators before campaigns. With powerful AI detecting fake followers, bots, and suspicious growth spikes, HypeAuditor is trusted by agencies who manage brand risk. It also offers global database access for cross-market operations.
Notable Features
Audience Quality Score (AQS): A flagship metric that evaluates authenticity, engagement health, and audience composition. It helps brands instantly determine whether a creator’s audience is trustworthy and worth investing in before reaching out.
Fraud & Fake Follower Detection: Detects bots, comment pods, suspicious growth spikes, and manipulated engagement to ensure brands only work with real creators. This protects agencies from wasted budgets and helps maintain higher campaign ROI.
Market Intelligence Tools: Benchmark creator performance, track vertical trends, and analyze market dynamics to understand where your brand stands. These insights help teams identify growing niches and emerging creators earlier than competitors.
Influencer Comparison: Compare creators side by side to evaluate KPIs, costs, engagement, and audience relevance with precision. This makes it easy for agencies to justify creator selection to clients using clear, data-backed reasoning.
Global Database: Large multi-platform coverage for Instagram, TikTok, YouTube, and more, offering access to creators worldwide. This makes HypeAuditor particularly useful for brands expanding into new geographies or running multi-market campaigns.
Pricing
HypeAuditor offers customizable pricing based on usage and needs.
Standard “Business” Plan: ~$10,000/year for 2,000 reports and includes influencer discovery, campaign tracking, and reporting tools.
Enterprise Plan: ~$60,000/year with unlimited reports and additional support for large-scale influencer marketing campaigns.
HypeAuditor provides annual contracts, and the pricing structure is flexible depending on the brand's needs and the number of reports or active campaigns required.
Who It’s For
HypeAuditor is best for teams prioritizing fraud prevention, due-diligence vetting, and creator quality scoring. Ideal for agencies pitching clients with data-justified selection decisions. A great add-on to ShopMy when credibility verification is needed.
10. Aspire
Aspire is an end-to-end influencer and UGC platform with gifting automations, marketplace access, and Shopify-integrated collaboration flows. While ShopMy focuses on storefront monetization for creators, Aspire brings more automation for campaign execution, UGC licensing, and inbound creator applications.
It is ideal for brands scaling influencer operations with structured workflows and team-level reporting. The platform also supports affiliate tracking and product selection from inside campaigns.
Notable Features
Automated Workflow and Rights Management: Efficiently handle contracts, approvals, follow-ups, and usage rights through built-in automation and bulk action capabilities.
Influencer Marketplace and Search: Access a searchable database and a large inbound marketplace where over 1 million creators can apply directly to campaigns.
Custom Campaign Pages and Product Selection: Create branded application portals allowing influencers to select products to promote, with seamless Shopify tracking integration.
Shopify-Enabled Gifting and Discounts: Generate and distribute unique discount codes and ship gifts to influencers smoothly via Shopify on premium plans.
Sales Tracking and Affiliate Monitoring: Monitor clicks, conversions, and payouts, while influencers can build personalized storefronts to showcase your brand.
Content Usage and Licensing: Secure rights to use user-generated and influencer content directly within the platform through mutual agreements.
Comprehensive Onboarding and Support: Benefit from personalized onboarding, a dedicated success partner, quick in-app chat assistance, and detailed support documentation.
Pricing
Aspire pricing begins at enterprise-leaning tiers.
From ~$2,299/month (annual contract required)
$2,000 one-time onboarding fee
Custom pricing available
Who It’s For
Aspire suits mid-to-large DTC brands wanting marketplace sourcing + workflow automation + Shopify gifting in one platform. Ideal for UGC scaling, seeding, and affiliate management at volume. A natural ShopMy alternative for brands wanting more campaign structure and automation.
Final Thoughts on ShopMy Alternatives
Choosing the right ShopMy alternative ultimately depends on what your team needs beyond affiliate storefronts and product gifting workflows. As brands scale into ROI-driven influencer programs, many require more robust CRM pipelines, automated outreach, deeper analytics, and reliable performance attribution that extend beyond storefront commissions alone. The platforms listed above offer a range of solutions — from UGC gifting systems and discovery tools to full end-to-end influencer management platforms built for revenue tracking at scale.
By comparing features, pricing, automation capabilities, creator database size, and integration depth, you can find the platform that best fits your growth stage — whether you’re focused on scaling micro-UGC, building affiliate programs, launching seeding campaigns, or managing long-term influencer partnerships. Each alternative offers unique advantages depending on budget, workflow complexity, and campaign style.
If you want help setting up a creator storefront for your brand, you can book a free demo with Creator Hero. We’ll show you exactly how it works, how creators promote your products, and how you can turn it into a steady driver of UGC, sales, and long-term partnerships.
FAQs
What should I look for when choosing a ShopMy alternative?
Start with identifying what limitations you want to solve — whether it's more automation, better payment reliability, deeper creator analytics, or a larger influencer pool. For many brands, tools with CRM pipelines, email sequencing, affiliate attribution, and content tracking provide greater long-term value than storefront-only platforms.
Which ShopMy alternative is best for product gifting and UGC creation?
Social Cat is ideal for product-in-exchange campaigns, while platforms like Aspire and Influencer Hero offer more advanced gifting automation with Shopify integration. For brands scaling UGC production without paying upfront fees, these tools provide faster sourcing than manual outreach.
Are ShopMy alternatives more affordable for smaller teams?
Yes — platforms like Heepsy and Modash offer lower-cost discovery plans, making them suitable for startups or early-stage DTC brands. They allow teams to validate influencer marketing before committing to higher-priced enterprise suites.
Why do brands move away from ShopMy?
Common reasons include creator payment concerns, limited customization in storefront design, approval-only creator onboarding, and niche-heavy creator pools. Others switch because they need full campaign execution tools instead of storefront-only affiliate workflows.
Which ShopMy alternative offers the most complete all-in-one functionality?
Influencer Hero is often chosen for its full lifecycle workflow — combining discovery, AI outreach, CRM, gifting management, UGC tracking, affiliate attribution, and storefront features in one place. It replaces multiple tools at once, making it a strong upgrade for performance-focused teams.
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