Heepsy Pricing & Review 2026: Features, Costs & Verdict

Heepsy Pricing & Review 2026: Features, Costs & Verdict

Heepsy pricing starts with a free plan and runs to three paid tiers: Starter at roughly $89/month (€69), Plus at $249/month, and Advanced at $369/month. It's one of the cheaper entry points in influencer discovery — but the affordable headline hides how much gets locked behind the top tier.

In this review, we cover Heepsy's pricing tiers, standout features, real user feedback, and whether it's worth it for your team. We pulled the numbers and the complaints from G2, Capterra, Trustpilot, and Heepsy's own pricing page.

If you're a brand or agency evaluating discovery tools and weighing Heepsy against the likes of Modash or GRIN, this breakdown is for you.

Best for: Small to mid-sized brands and agencies wanting affordable influencer discovery, especially in Spanish and European markets

Starting price: $89/month (€69) after the free plan

Free trial: Yes — free plan with limited features

G2 rating: 4.5/5

Our verdict: Solid, easy-to-use discovery tool at a low entry price — but a small database and aggressive feature-gating mean you'll likely need the $369 tier to get real value.

What Is Heepsy

Heepsy is an influencer discovery and analytics platform founded in 2016 and headquartered in Loiu, Spain. It gives brands a searchable database of 11M+ creator profiles across Instagram, TikTok, and YouTube, with filters for location, category, follower count, engagement rate, and audience demographics.

It's built for small to mid-sized brands and agencies looking for an affordable way into influencer marketing. Heepsy also runs a creator marketplace (branded "Moonio") where brands post campaigns and creators apply, plus a fake-follower detection tool to vet authenticity before you reach out.

Heepsy Key Features

• Influencer search and filtering. You can search 11M+ profiles by location, niche, follower count, engagement, and audience data. The filtering is genuinely easy to use, but advanced filters like audience age, gender, and location are gated — they aren't on the Starter plan, which limits how precise your search can be at the entry tier.

• Audience authenticity / fake follower detection. Heepsy scores creators for credibility and flags suspicious engagement, which helps you weed out bought-follower accounts. The catch: it's based on estimated sampling at roughly 85% accuracy, so treat it as a directional signal rather than a hard audit.

• Outreach and campaign management. You can organize creators into lists, send bulk emails with templates, and track outreach from one dashboard. There's no AI that generates fully personalized messages from scratch — you're customizing template fields, not auto-writing outreach.

• Marketplace (Moonio). Brands publish campaigns and creators apply, filtering by location, network, and category. It's a useful inbound channel if you'd rather have creators come to you than cold-search, though the applicant pool depends heavily on Heepsy's creator base.

• Shopify and WooCommerce integration. For e-commerce brands, Heepsy connects to your store for affiliate links and sales tracking. The major limitation: this only exists on the Advanced plan at $369/month, so tracking true ROI means committing to the most expensive tier.

Heepsy Pricing

Heepsy runs a free plan plus three paid tiers, all monthly. One thing to flag up front: Heepsy frequently advertises a 30% "forever" discount for signing up through their site, which means the prices you see marketed are the discounted ones — the underlying rate is higher, and that framing is worth keeping in mind.

Free — $0

Lets you create an account and run basic searches to see how discovery works. You get a small number of results, no detailed analytics (audience data, engagement metrics), and no contact info. It's a try-before-you-buy tier, not something you'd run a program on.

Starter — ~$89/month (€69)

The entry paid plan caps you at 15,000 search results, 50 influencer profile analytics, and 50 outreach emails per month. It includes only basic filters — location, category, follower count. Advanced filters (audience age, gender, location) and campaign reporting are not included, which makes this tier more of a light discovery tool than a working setup for most brands.

Plus — ~$249/month

The mid tier jumps to 40,000 results, 1,000 profile analytics, and 1,000 outreach emails monthly. This is where it gets usable: you unlock bulk email outreach, contact exports, a media gallery, and campaign reporting. For most active programs, this is the realistic starting point — not Starter.

Advanced — ~$369/month

The top tier gives you 60,000 results, 3,000 profiles, and 3,000 outreach emails per month, plus everything in Plus. It's also the only tier with Shopify/WooCommerce integration, affiliate link creation, and sales tracking. If you're an e-commerce brand that needs to measure ROI, this is effectively your only option — there's no cheaper path to conversion tracking.

Hidden costs to watch

The "forever discount" framing inflates the perceived deal. E-commerce tracking is locked entirely to the $369 tier. And Heepsy operates a blanket no-refund policy, which has burned users who realized within minutes the tool wasn't right for them.

Meltwater Pros & Cons

Pros

• Cheap entry point. The free plan plus a sub-$90 Starter tier make Heepsy one of the most affordable ways to test influencer discovery.

• Genuinely easy to use. Reviewers consistently call the interface intuitive — beginners can run searches without onboarding or a training session.

• Strong in Spanish and European markets. The database is deepest in Spain, so if that's your target market, you'll find plenty of relevant creators.

• Authenticity vetting built in. Fake-follower detection and audience quality scores help you screen out low-quality accounts before outreach.

Cons

• Small database. At 11M+ profiles, Heepsy is a fraction of Modash (350M+) or GRIN (190M+), and coverage thins out fast outside Spain.

• No nano-creators. Only influencers with 3,000+ followers are indexed, so if your strategy leans on smaller creators, they're invisible here.

• Starter is barely functional. 50 profiles, 50 emails, and no advanced filters mean most brands have to jump to Plus ($249) or Advanced ($369) to get real value.

• Key features locked to the top tier. Shopify integration, affiliate links, and sales tracking only exist at $369/month.

• No refunds, ever. Multiple users report being denied refunds even after flagging issues within minutes — a policy that signals revenue over service.

What Heepsy Users Say

Heepsy holds a 4.5/5 on G2 across roughly 40 reviews, with a softer 3.9/5 on Trustpilot. The praise is consistent: users love the clean, intuitive interface and the depth of analytics on individual creators, and many call out the authenticity tools as a real help in vetting partners.

The frustrations are just as consistent. The biggest recurring complaint is the refund policy and how features are gated — one Capterra reviewer described feeling the platform was "trying to be a bit sneaky about how it makes money," citing the no-refund rule and basic filters disabled on a paid plan.

Database limits come up too. One user shared on Capterra that "after 10 minutes... it was not possible to connect influencers with less than 5K" followers, which didn't fit their plan to work with creators of all sizes. The pattern across forums: great for a quick, affordable look at discovery; limiting once you try to scale a real program.

Who Is Heepsy Best For?

Heepsy genuinely suits small brands and agencies that want an affordable, low-friction way to find and vet creators — especially in Spain or broader European markets where its database is strongest. If your budget is tight and you mostly need discovery plus basic authenticity checks, the Starter or Plus tier can do the job.

Where it falls short is scale and breadth. Brands targeting the US or non-European markets will hit database gaps, and anyone wanting nano-creators (under 3,000 followers) won't find them indexed at all.

On budget: Heepsy makes sense in the $89–$249 range if you're discovery-focused. Once you're paying $369 for the Advanced tier to unlock e-commerce tracking, you're in the same price bracket as more powerful all-in-one platforms — and at that point, the value math tilts toward alternatives.

Is Meltwater Worth It?

For a small brand or agency that needs affordable discovery and easy vetting — particularly in European markets — Heepsy is worth it. The interface is friendly, the price of entry is low, and the free plan lets you confirm fit before paying.

But if you need a large global database, nano-creator access, or end-to-end campaign management, Heepsy starts to feel thin. And once the Advanced tier pushes you to $369/month, you're paying all-in-one money for what's still primarily a discovery tool — at which point you should be comparing it directly against the alternatives below.

Heepsy Alternatives

If Heepsy's small database, gated features, or 3,000-follower floor don't fit your needs, here are five alternatives worth a look — each filling a specific gap.

Modash

The most direct upgrade for the database problem. Modash indexes 350M+ creators across Instagram, TikTok, and YouTube with no follower minimum, so nano-creators and global coverage are fully searchable. Pricing starts around $120/month. Pick it over Heepsy when database depth and creator coverage are the whole reason you're shopping.

Influencer Hero

An all-in-one influencer marketing platform covering creator discovery across Instagram, TikTok, and YouTube, an influencer CRM, automated outreach and follow-ups, campaign management, affiliate and gifting tracking, payments, and reporting. It suits D2C brands and agencies that want to run the entire program in one tool instead of stitching Heepsy together with a CRM, an outreach tool, and a tracking solution. Pricing is demo-based — the reason to pick it over Heepsy is running everything end to end in one place rather than paying $369 for a discovery tool with bolt-on tracking.

Social Cat

Built for small brands and budget-conscious marketers running gifting and micro-creator campaigns. Instead of search, creators apply to your campaigns, which removes most of the discovery legwork. Pick it over Heepsy if you're a small e-commerce brand that values speed and low overhead more than a big searchable database.

Upfluence

A mid-market all-in-one with discovery, outreach, and e-commerce tracking baked in across tiers rather than locked to the top plan. Pricing is quote-based and lands above Heepsy. Choose it when you want integrated sales tracking without being forced into a single expensive tier to get it.

GRIN

A creator management platform aimed at established e-commerce brands, with a 190M+ database and deep Shopify-native workflows. It's enterprise-priced (quote-based, typically well into four figures monthly). Pick it over Heepsy when you've outgrown discovery tools entirely and need a system of record for a high-volume creator program.

Final Thoughts

Heepsy does one thing well: affordable, easy influencer discovery with solid authenticity vetting, strongest in European markets. The trade-offs are a small database, a 3,000-follower floor, and the fact that the features most brands actually need — advanced filters, e-commerce tracking — sit behind the $249 and $369 tiers.

If the campaign-management and software overhead is exactly what you're trying to avoid, there's a different model worth considering. Creator Hero flips the approach: instead of buying a tool to find and manage creators, you connect with creators who sell your products through commission-based storefronts — no upfront campaign spend, 20–50% affiliate commissions, and 55,000+ brands already in the directory.

Let the creators do the selling for you, so you can focus on developing new products and scaling your brand. Explore Creator Hero for brands or book a free demo to see how it works.