Top 10 Best Influencer CRM

Managing influencer relationships can quickly become overwhelming without the right tools. That’s where influencer CRMs come in, streamlining everything from outreach and collaboration to tracking campaign performance. Whether you're a small business or a large brand, using a reliable influencer CRM can save time, improve communication, and maximize your ROI on influencer marketing campaigns.

In this article, we’ll explore the 10 best influencer CRM platforms that help brands and agencies manage creators efficiently. From automation to analytics, these tools make running influencer campaigns easier than ever. Here are the top 10 influencer CRM tools we’ll review:

1. Grin
2. Aspire
3. CreatorIQ
4. Influencer Hero
5. Influencity
6. Klear
7. Traackr
8. Upfluence
9. HypeAuditor
10. Modash

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How to Choose the Right Influencer CRM

Selecting the best influencer CRM depends on your brand’s size, goals, and campaign needs. Here are key factors to consider when evaluating different platforms:

• Ease of Use: Choose a platform with an intuitive interface and minimal learning curve for your team.
• Influencer Discovery Tools: Look for CRMs with built-in influencer databases and advanced search filters to find the right creators for your niche.
• Automation Features: Prioritize tools that automate outreach, follow-ups, and reporting to save time.
• Collaboration Management: Ensure the CRM allows you to track deliverables, contracts, and content approvals in one place.
• Analytics & Reporting: Opt for software that provides detailed performance insights like engagement rate, conversions, and ROI.
• Integrations: Check compatibility with tools like Shopify, HubSpot, or Google Analytics for seamless workflow integration.
• Pricing & Scalability: Consider whether the CRM offers flexible plans that grow with your campaign size and budget.‍
• Customer Support: Reliable support and onboarding assistance are essential for a smooth setup and ongoing use.

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Top 10 Best Influencer CRM

1. Grin

GRIN is best for DTC and eCommerce brands that want to manage end-to-end influencer programs, from discovery and gifting to commission payments, UGC collection, and ROI tracking, in one unified platform. It’s ideal for brands running product seeding or affiliate campaigns at scale, especially those using Shopify or other eCommerce tools.

Pricing:
All GRIN plans are custom-built with a 12-month minimum commitment.

• Pricing typically starts around $2,500/month and can go up to $10,000+/month, depending on volume and features.
• Monthly payment options are available, but all contracts are annual.
• Entry-level pricing for smaller teams begins around $25,000/year.
• Includes unlimited creator partnerships (no per-influencer fees).

GRIN Standout Features

• GRIN Intelligent Assistant (Gia): An AI-powered assistant that helps marketers find, qualify, and manage creators faster, suggesting top fits and automating outreach.
• Unlimited Creator Partnerships: Unlike most platforms, GRIN places no cap on the number of influencers you can manage or pay.
• In-App Payments via PayPal: Send and track influencer payments directly within the platform for seamless reconciliation.
• Media Rights Management: Automatic inclusion of content reuse rights upon creator booking, ensuring legal UGC repurposing.
• UGC Library with Stories: Centralized repository for all influencer content (including Instagram Stories) with search and tagging tools.
• AI-Powered Discovery Tools: Use keyword and lookalike search to identify high-performing creators across platforms.
• Creator Landing Pages: Custom branded pages that allow influencers to apply directly, keeping your CRM filled with pre-qualified talent.

GRIN Pros 

• eCommerce Integrations: Native Shopify and PayPal connections streamline gifting and payments.
• Unlimited Creator Management: No caps on the number of influencers or campaigns.
• Automatic Media Rights: Built-in content usage rights simplify UGC reuse.
• AI-Powered CRM: Gia and advanced analytics reduce manual campaign work and improve efficiency.

GRIN Cons

• High Entry Cost: Starting at $25,000/year, which may limit accessibility for smaller teams.
• No Paid Ad Boosting: Lacks native tools for whitelisting or boosting creator content as paid ads.
• Opaque Pricing: Custom pricing can make budgeting less transparent during scoping.
• Enterprise Focus: Best suited for established DTC/eCommerce brands rather than startup.

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2. Aspire

Aspire is best for brands that want to manage the entire influencer marketing workflow, from creator discovery and contracting to gifting, approvals, and ROI reporting, all in one connected platform. It’s particularly suited for mid-sized to large eCommerce or DTC teams that run ongoing collaborations and prefer first-party social data for accurate audience insights.

Pricing:

• Typical pricing starts around $2,300/month, making it competitive among full-suite influencer CRMs.
• Contracts are annual, with flexible options depending on scale.
• Aspire fits within a $2,000–$5,000/month budget range, depending on campaign volume and integrations.

Aspire Standout Features

• First-Party Data Integrations: Uses verified data directly from Meta, TikTok, and Pinterest for more accurate engagement and audience analytics.
• Inbound Creator Marketplace: Hosts a network of 1M+ active creators who apply directly to brand campaigns, reducing manual outreach.
• Workflow Automation: Automated follow-ups, bulk actions, and campaign pipelines streamline approvals, contracts, and reporting.
• Shopify Integration for Gifting: Creators can “shop” from your catalog, with product approvals, tracking, and fulfillment managed entirely in-platform.
• Sales Tracking & Commissions: Automatically generates discount codes and affiliate links tied to individual creators and campaign stages.
• AI-Powered Recommendations: Suggests creators based on campaign goals and past performance (available in upper tiers).
• Content Library & Usage Rights: Collect, organize, and export all creator content with built-in rights management for repurposing.

Aspire Pros 

• Verified First-Party Data: Ensures more accurate reporting and audience insights than scraped tools.
• Massive Creator Network: Access to over 1M creators who apply directly to your campaigns.
• Strong Support & Onboarding: Dedicated implementation and client success managers for all accounts.
• Automation & Shopify Sync: End-to-end workflow management saves time and reduces manual tasks.

Aspire Cons

• Higher Pricing: Starting at around $2,300/month may be steep for smaller budgets.
• Limited Payment Processing: No built-in direct payment system (outside of product fulfillment).
• Platform Focus: Prioritizes Instagram, TikTok, and YouTube—less support for niche networks like Twitch or LinkedIn.
• Annual Contracts Only: No monthly or short-term commitment options available.

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3. CreatorIQ

CreatorIQ is best for enterprise brands and global organizations managing complex influencer programs across multiple markets and platforms. It’s ideal for teams that need data-driven performance measurement, compliance-ready payments, and advanced reporting dashboards, making it a favorite among Fortune 500 companies and large agencies.

Pricing:

CreatorIQ offers annual contracts only, tailored to organization size and campaign scale.

• Basic Plan: $35,000/year 
• Standard Plan: $50,000/year
• Professional Plan: $90,000/year
• Enterprise Plan: $200,000/year 
• Add-on: Creator Connect, additional $15,000/year

All plans include CRM, discovery, campaign management, analytics, and reporting tools. Creator payouts beyond $100,000 annually incur a 2% service fee.

CreatorIQ Standout Features

• Enterprise-Grade CRM: Centralize all influencer data, communications, and past collaborations with tagging, notes, and audience insights.
• AI-Powered Discovery & Filters: Search creators using advanced semantic filters like “home chefs under 100K followers” or “tennis dads,” combining demographic and content signals.
• Campaign Approval Workflows: Shareable one-sheet briefs and approval pages allow internal stakeholders to review creators without logging in.
• Shopify Integration & Affiliate Tracking: Manage gifting, discount codes, and manual sales tracking directly within CreatorIQ.
• Comprehensive Reporting Dashboards: Real-time analytics powered by APIs from Meta, TikTok, and YouTube; includes reach, EMV, ROI, and top content breakdowns.
• Content Library with Usage Rights: Automatically collects campaign assets and tracks repurposed content for ads and reporting.
• Built-In Payments with Compliance: Process influencer payments securely within the platform with full IRS/tax documentation—similar to Venmo for business.

CreatorIQ Pros

• Enterprise-Ready Infrastructure: Built to handle global, multi-market influencer operations.
• Advanced Discovery & AI Filters: Powerful keyword and semantic search capabilities for precision targeting.
• Comprehensive Analytics: Real-time dashboards, API-level reporting, and ROI metrics impress data-driven teams.
• Integrated Payment Processing: Streamlined, compliant payouts with tax documentation.

CreatorIQ Cons

• High Annual Cost: Entry-level plan starts at $35,000/year with no monthly options.
• Complex Setup: Requires onboarding time and training to fully leverage enterprise features.
• Limited SMB Accessibility: Pricing and complexity make it less suitable for smaller or early-stage brands.‍
• Extra Fees for Add-ons: Features like Creator Connect or extended data access require additional investment.

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4. Influencer Hero

Influencer Hero is best for growing D2C and eCommerce brands that manage high-volume influencer campaigns and need a strong CRM-centered workflow. It’s ideal for teams that value automation, scalability, and centralized campaign management, combining discovery, outreach, seeding, affiliate tracking, and payments under one roof.

Pricing:

• Standard Plan: $649/month 
• Pro Plan: $1,049/month 
• Business Plan: $2,490/month 
• Custom & Agency Plan: Custom pricing for larger enterprises or agencies

All plans include full access to the CRM, discovery tools, automated workflows, and integrations. No long-term contract is required, but discounts may apply for annual commitments.

Influencer Hero Standout Features

• Campaign-Centric CRM Automation: Structured relationship boards (like Kanban pipelines) visualize every stage of influencer management, from outreach to deliverables and payments. Bulk actions and filters simplify managing thousands of influencers simultaneously.
• AI Workflow Optimization: Influencer Hero uses AI to recommend top-fit creators, predict campaign success, and personalize outreach messages automatically.
• Multi-Platform Coverage: Supports influencer discovery and campaign tracking across 8 platforms (Instagram, TikTok, YouTube, Facebook, Pinterest, Snapchat, X, and Twitch).
• Bulk Outreach & Email Sequences: Send automated one-to-one or drip email campaigns with reply tracking and built-in templates.
• UGC Collection & Repurposing: Automatically gathers influencer-generated content and tags top-performing assets for paid ads or organic reuse.
• Affiliate & Payments Hub: Track affiliate links, commissions, and payouts directly in-platform, with integrations to Shopify and WooCommerce.
• AI Predictive ROI Analytics: Real-time dashboards show ROI per creator, clicks, and conversions, while AI predicts performance outcomes based on past campaigns.

Influencer Hero Pros 

• Powerful CRM System: Visual boards, bulk actions, and automated workflows make managing thousands of influencers seamless.
• All-in-One Workflow: Combines discovery, outreach, gifting, UGC, and affiliate management in a single platform.
• AI Automation: Smart recommendations and predictive analytics reduce manual work and optimize campaign performance.
• Strong Customer Support: Live chat, onboarding sessions, and an in-platform help desk with detailed how-to guides.

Influencer Hero Pros and Cons

• Limited Free Trial: Requires a paid plan to access full CRM and automation tools.
• Mid-Range Pricing: Monthly costs can add up quickly for smaller teams with limited campaign volume.
• Learning Curve: Advanced automation and CRM functions require onboarding to fully utilize.
• No Public Marketplace: Unlike Aspire, it relies on proactive outreach rather than inbound applications.

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5. Influencity

Influencity is best for brands and agencies managing end-to-end influencer campaigns who need a data-rich CRM system to organize, segment, and track large creator lists efficiently. It’s particularly suited for eCommerce teams that want to combine discovery, outreach, campaign management, and detailed reporting—all within a single workflow powered by Shopify integration.

Pricing:

Influencity offers transparent annual pricing with flexible scalability.

• Professional Plan: $3,816/year.
• Business Plan: Custom pricing available for larger organizations or agencies.
• Tracker Add-On: $660/year for automatic post tracking All plans include discovery, CRM, campaign boards, and exportable reporting tools. 

A 4 - 6 week onboarding period ensures setup and training for new users.

Influencity Standout Features

• Visual CRM System: Organize creators in an intuitive, Trello-style interface with boards for outreach, collaboration, and performance tracking. Add notes, tags, and segmentation to manage creators by campaign, country, or theme.
• Smart Influencer Discovery: Use AI keyword matching, lookalikes, hashtags, and filters (engagement, demographics, content type) to find the right creators faster.
• Automated Email Outreach: Launch, track, and measure outreach campaigns, monitor open rates, clicks, and responses directly within the platform.
• Shopify Integration for Gifting & Affiliate: Manage product seeding, track discount codes, and monitor affiliate sales through Shopify data synced to influencer profiles.
• Advanced Campaign Management: Run multiple campaigns simultaneously using task-based boards with deadlines, deliverables, and approval stages.
• Comprehensive Reporting Suite: Combine manual and automated tracking to measure reach, engagement, cost breakdowns, and top-performing creators; export reports in PDF, Excel, or CSV.
• AI Forecasting Tools: Predict campaign performance, estimate budgets, and optimize resource allocation using aggregated analytics.

Influencity Pros 

• Robust Visual CRM: Trello-style campaign boards with tags, lists, and segmentation simplify influencer management.
• All-in-One Campaign Flow: Handles discovery, outreach, CRM, analytics, and reporting from a single dashboard.
• AI Discovery & Forecasting: Smart recommendations and predictive tools improve targeting and ROI planning.
• Exportable Reports & Analytics: Generate branded reports for stakeholders across multiple data formats.

Influencity Cons

• No In-Platform Messaging: Negotiations must occur via your own email system.
• Limited Integrations: Currently supports only Shopify for eCommerce connections.
• Add-On Costs: The auto-tracking feature requires an extra paid module.
• No Mobile App: Lacks on-the-go campaign management capabilities.

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6. Klear

Klear is best for large brands and agencies that need to combine influencer discovery, CRM, analytics, and payments under one enterprise-grade solution. As part of the Meltwater suite, Klear is particularly suited for teams that want cross-functional visibility—connecting influencer marketing data with PR, social listening, and broader marketing insights.

Pricing:

• Standard Plan: $50,000/year (3 users, 300 influencers)
• Professional Plan: $73,000/year (5 users, 1,000 influencers)
• Discounted Promotional Rates: $33,100–$45,000/year if signed before quarter close.

All packages include onboarding, dedicated consultants, and access to the full influencer marketing suite, CRM, discovery, campaign management, payments, and reporting.

Klear Standout Features

• Integrated Influencer CRM: Centralized system to manage influencer relationships across campaigns. Add notes, tags, communication history, and performance data to track every stage of the collaboration lifecycle.
• True Reach™ Analytics: Proprietary AI engine measures actual audience exposure, filtering out fake followers and inflated reach metrics.
• Advanced Discovery Filters: Search 30M+ influencers by niche, audience demographics, engagement rate, tone, and values, plus visual AI search (“find creators using knives in videos”).
• Cross-Team Collaboration Tools: Assign team members to campaigns, share feedback, and manage creator communication directly through Klear’s Connect chat feature.
• Built-In Payments via KlearPay: Pay influencers globally from within the platform with full compliance and currency support.
• Campaign Management Dashboard: Track deliverables, gifting workflows, coupon codes, and campaign results from one interface.
• Comprehensive Reporting Suite: Access branded, visual reports measuring ROI, reach, EMV, engagement, and audience sentiment—exportable in presentation-ready formats.

Klear Pros 

• Powerful Influencer CRM: Centralized relationship tracking with conversation history, tagging, and campaign logs.
• True Reach™ Accuracy: Proprietary data eliminates inflated metrics and fake engagement.
• All-in-One Solution: Combines CRM, discovery, chat, payments, and reporting in one integrated dashboard.
• Cross-Department Synergy: Connects influencer data with Meltwater’s PR, listening, and analytics tools.

Klear Cons

• High Cost: Starting around $50,000/year, making it an enterprise-level investment.
• Limited Flexibility: All plans are annual, no monthly or short-term contracts.
• Interface Lag: Some users report slow loading when handling large data sets.
• Steep Learning Curve: Requires onboarding and training to maximize full suite capabilities.

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7. Traackr

Traackr is best for enterprise and performance-focused brands that prioritize influencer relationship management, ROI analysis, and budget optimization. It’s designed for global teams managing long-term creator partnerships across multiple regions and needing data-backed insights to guide investment decisions.

Pricing:

• Pricing starts at $32,500/year for the “Standard” plan.

Additional modules (affiliate tracking, extra users, or custom analytics) are available at added cost. All plans are annual; no monthly options are currently offered.

Traackr Standout Features

• Dedicated Influencer CRM: Manage every creator relationship in one place with shared notes, communication logs, collaboration status, and custom tagging. Teams can view an influencer’s complete history.
• Influencer Discovery & Benchmarking: Search 6M+ global creators and analyze engagement, audience demographics, brand affinity, and collaboration history. Compare influencer metrics to historical benchmarks to guide selection.
• Outreach & Relationship Tracking: Use dynamic templates, branded recruitment pages, and automated follow-ups to streamline communication with creators.
• ROI & Budget Analytics: Detailed reporting tracks campaign cost, engagement, conversions, and ROI metrics (CPC, CPE, CPV), helping marketers assess true impact.
• Affiliate & Payment Management: Generate affiliate links, track commissions, and send creator payouts from within the platform.
• Product Seeding & Gifting Workflows: Manage gifting campaigns end-to-end, including logistics and post-gift content tracking.
• User-Generated Content Library: Automatically collects influencer content tied to campaigns for easy repurposing across social and paid media.

Traackr Pros 

• Robust CRM System: Centralized relationship hub with shared team notes, tagging, and lifecycle tracking.
• Advanced ROI Reporting: Tracks performance metrics down to CPC, CPV, and ROI—ideal for data-driven teams.
• Personalized Outreach Tools: Dynamic templates and automated follow-ups improve creator engagement.
• Global Scalability: Built to manage multi-region teams, campaigns, and influencer data in one ecosystem.

Traackr Cons

• Limited Pricing Transparency: Costs are customized and can vary widely by brand size.
• Higher Entry Cost: Starts at $32,500/year, making it less accessible for smaller brands.
• Complex Setup: Requires time to configure CRM and reporting modules during onboarding.‍
• No Built-In AI Discovery: Relies on manual filters and data analytics rather than AI-assisted searches.

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8. Upfluence

Upfluence is best for eCommerce and retail brands that want an all-in-one influencer CRM combining discovery, outreach automation, affiliate tracking, and performance analytics. It’s especially powerful for Shopify and Amazon sellers, as it integrates seamlessly with both platforms to connect influencer efforts with real sales data.

Pricing:

• Core Plan: Starts around $1,276/month (annual term, billed monthly).
• Optional “Payments” module can be removed to reduce costs by $399/month.
• Annual Cost: $16,000/year or $14,406 if paid upfront.

All plans include access to Upfluence’s full suite, CRM, discovery, outreach, analytics, and affiliate tools, with unlimited influencer partnerships and no commission fees.

Upfluence Standout Features

• Unified Influencer CRM: Manage all influencer data, contacts, emails, campaign stages, and historical collaborations, in one dashboard. Tag influencers, track relationship status, and log conversations for ongoing visibility across team members.
• AI-Powered Campaign Assistant (“Jace AI”): Automates outreach, drafts personalized follow-up messages, and optimizes communication sequences for higher response rates.
• Shopify & Amazon Integrations: Identify influencers already purchasing from your store, track conversions, and attribute revenue directly to influencer activity.
• Affiliate & Discount Code Tracking: Create and monitor custom links and codes tied to each influencer, linking campaigns directly to ROI.
• Social Listening & Competitive Analysis: Monitor trending posts, hashtags, and competitors’ influencer activity to refine campaign targeting.
• Automated Bulk Outreach: Send personalized campaigns and follow-ups at scale, integrated with Gmail and Outlook.
• Performance Analytics Dashboard: Track likes, impressions, engagement, and conversions across campaigns in real time with exportable reports.

Upfluence Pros 

• Strong CRM Integration: Tracks influencer communication, relationship stages, and performance within one unified platform.
• AI-Powered Outreach Automation: “Jace AI” streamlines follow-ups and email personalization.
• Ecommerce Integrations: Deep Shopify and Amazon links enable tracking of influencer-driven sales.
• Comprehensive All-in-One Suite: Combines discovery, CRM, payments, and analytics for full campaign visibility.

Upfluence Cons

• Learning Curve: New users report needing time to master campaign setup and CRM workflows.
• High Annual Commitment: Annual contracts only, no monthly flexibility.
• Occasional Data Inaccuracies: Users report some mismatches in influencer location filters.
• No Cancel-Anytime Policy: Users are tied to full-year commitments once subscribed.

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9. HypeAuditor

HypeAuditor is best for brands and agencies focused on data-driven influencer marketing, especially those who value audience authenticity, brand safety, and comprehensive relationship tracking. It’s an excellent choice for marketers managing global influencer programs across multiple platforms who need reliable analytics and CRM functionality in one workspace.

Pricing:

• Offers a 24 - 48 hour free trial for new users.
• Plans are custom-quoted, generally scaling by database size and number of campaigns managed.
• Pricing includes full access to influencer discovery, CRM tools, campaign tracking, and reporting.
• Annual agreements are typical, with flexibility for scaling enterprise needs.

HypeAuditor Standout Features

• Built-In Influencer CRM: Centralized database to manage influencer relationships with contact details, communication history, content submissions, and performance insights. Add notes, tag creators by campaign or niche, and track relationship stages from outreach to post-campaign results.
• AI-Powered Influencer Discovery: Filter creators by audience authenticity, demographics, language, location, brand affinity, and verified status. AI categorization analyzes bios, captions, and images to improve match accuracy.
• Lookalike Search: Identify similar creators based on top-performing influencers—ideal for scaling campaigns with consistent audience types.
• Integrated Messaging System: Communicate with influencers via public email, DM, or HypeAuditor’s internal messenger; supports custom templates and bulk outreach.
• Campaign & Content Management: Create influencer “cards” for each creator, upload briefs, manage approvals, and track post-performance (likes, comments, engagement).
• Social Listening: Discover influencers already mentioning your brand or competitors through automated keyword and hashtag monitoring.
• Performance Tracking & Reporting: Analyze engagement rates, follower authenticity, brand safety metrics, and campaign ROI with exportable visual dashboards.

HypeAuditor Pros 

• Comprehensive Influencer CRM: Centralized relationship and communication tracking across campaigns.
• AI-Powered Discovery & Lookalikes: Helps find high-quality, brand-safe creators quickly.
• Strong Brand Safety & Authenticity Tools: Screens for fake followers, risky topics, and competitor overlap.
• Multi-Platform Coverage: Supports Instagram, TikTok, YouTube, Twitch, X, and Snapchat for broad reach.

HypeAuditor Cons

• Custom Pricing: No public pricing makes cost comparison difficult.
• Limited Affiliate Tools: Does not include native affiliate tracking or eCommerce gifting integration.
• Manual Analytics Uploads: Some creators must submit screenshots for detailed analytics.
• Dashboard Complexity: Some users find the interface overwhelming at first.

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10. Modash

Modash is best for DTC and eCommerce brands, agencies, and startups that need a scalable influencer CRM with discovery, outreach, and affiliate automation. It’s designed for teams who want an efficient, no-frills workflow, all within a clean, user-friendly system.

Pricing:

• Essentials Plan: $199/month.
• Performance Plan: $499/month, Includes full CRM functionality, advanced tracking, and affiliate automation.
• Enterprise Plan: Custom pricing

All plans include access to Modash’s 350M+ creator profiles, integrated outreach, and campaign tracking tools.

Modash Standout Features

• Integrated Influencer CRM: Manage all influencer interactions with customizable pipelines that track each stage of collaboration, from contact to payment. Add internal notes, categorize influencers by campaign, and view relationship histories to streamline multi-campaign coordination.
• AI-Powered Discovery Engine: Search across 350M+ public creator profiles using filters for niche, hashtags, keywords, engagement, audience demographics, and follower authenticity.
• Outreach Hub: Integrates with Gmail and Outlook for direct communication, email sequencing, and bulk outreach.
• Affiliate & Commission Automation: Assign tiered commissions, generate affiliate links, and pay creators directly from within Modash.
• Shopify Integration for Gifting: Automates product seeding, discount codes, and UTM tracking for affiliate sales performance.
• Real-Time Campaign Tracking: Collects and displays content performance (impressions, reach, engagement, affiliate sales) in a unified dashboard.
• Lookalike & “Find Your Fans” Tools: Identify influencers similar to your top performers or those who already follow your brand, making it easy to expand creator networks strategically.

Modash Pros

• Efficient Influencer CRM: Streamlined tracking of outreach, negotiations, and ongoing collaborations.
• Massive Creator Database: 350M+ profiles for cross-market influencer discovery.
• Automated Affiliate Tracking: Simplifies commission setup and payouts directly within the CRM.
• AI & Lookalike Search Tools: Quickly identify ideal creators and similar profiles for scaling.

Modash Cons

• Limited Integrations: Currently integrates only with Shopify (no WooCommerce or Magento support).
• No Built-In Content Licensing: UGC rights must be negotiated manually.
• No Paid Ad Management: Cannot whitelist influencer content or manage boosted ads.‍
• Annual Billing Only: No month-to-month flexibility on standard plans.

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Final Thoughts on The Top 10 Best Influencer CRM

Choosing the right influencer CRM depends heavily on your brand’s goals, scale, and workflow preferences. Platforms such as GRIN and Aspire strike a balance between functionality and automation, ideal for eCommerce brands managing multiple campaigns at once. Meanwhile, tools like Influencity and Modash cater to mid-sized teams, providing affordable access to CRM workflows and influencer discovery without overwhelming complexity.

Among all the platforms reviewed, Influencer Hero stands out as the most complete and accessible influencer CRM for growing brands. Its campaign-centric CRM, AI-powered automations, and end-to-end integrations, covering discovery, outreach, gifting, UGC, and affiliate tracking, make it uniquely efficient for managing high-volume influencer programs at scale. 

For teams that want to streamline influencer management, automate repetitive tasks, and see measurable ROI, Influencer Hero is the clear leader in today’s influencer CRM landscape.

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